Consent Mode v2: What you need to know and setup with Cookiebot

Loves Data April 30, 2024
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Learn how to use Google Analytics, Google Tag Manager, Google Ads, and Looker Studio with Loves Data. We're here to help you get the most out of Google's platforms and your data. And we're about getting to the good stuff and skipping the fluff.

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What is Consent Mode v2? Do you need to use Consent Mode v2? What happens if you don't implement it? Learn all about Google Consent Mode and how to setup a consent banner using Cookiebot that integrates with Consent Mode v2. Let's get started! YOUR EXTRA RESOURCES: ○ Learn more about Cookiebot – https://lovesdata.co/cookiebot ○ Google Tag Manager tutorial – https://www.youtube.com/playlist?list=PL1vNrn711L8SnLqvJ_W0sofsVST7ldXXV ○ Google's EU user consent policy – https://lovesdata.co/SylEgo ○ Google Analytics consent settings – https://youtu.be/7MUp2lR17BM JUMP TO A TOPIC: 00:00 Introduction to Consent Mode v2 00:47 What is Consent Mode 02:24 Consent Mode v2 vs Consent Mode v1 04:22 Do you need to implement Consent Mode? 05:14 What happens if Consent Mode isn't implemented? 06:10 Is Consent Mode required for tracking conversions in Google Ads? 07:10 If consent isn't provided, will data be collected in Google Analytics? 08:17 What's the difference between 'Advanced' and 'Basic' Consent Mode? 09:26 Setting up Cookiebot 12:35 Implementing Cookiebot with Google Tag Manager 24:31 Next steps Join our courses: https://www.lovesdata.com/courses Subscribe to our YouTube channel: http://www.youtube.com/subscription_center?add_user=lovesdata

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