Ford Just Lost $19.5 Billion on EVs — What Went Wrong?

Video Description

This isn’t just a Ford story — it’s a warning sign for the entire car industry. Ford has just written off a staggering $19.5 billion as it pulls back from electric vehicles, cancels major EV programmes, and pivots hard towards hybrids and range-extender tech. In this video, I explain what really went wrong, why this decision wasn’t sudden or reckless, and how politics, subsidies, charging infrastructure, and consumer behaviour all collided to force one of the world’s biggest car makers into a dramatic reset. This isn’t clickbait. This is the reality check the EV conversation desperately needed. We break down: - Why Ford’s EV strategy collapsed financially - What the $19.5bn loss actually represents - Why the F-150 Lightning failed to meet expectations - How US policy changes under Trump reshaped EV demand - Why hybrids are suddenly back in favour - What this means for Europe, including Ford’s partnership with VW - Why GM, Stellantis and others are also slowing EV plans - Whether this is good news for petrolheads - And the uncomfortable question: is this bad news for the environment? This video isn’t anti-EV and it’s not anti-environment either. It’s about scale, realism, and adoption. Because sustainability isn’t driven by halo products and fantasy timelines — it’s driven by cars people can actually afford, buy, and use every day. If you care about the future of cars, the truth about EVs, or where hybrids really fit into the transition, this one’s for you. 👇 Let me know your take in the comments: Are hybrids the sensible future, or has the industry taken its foot off the environmental pedal too soon? Visit and subscribe: https://BrownCarGuy.com for more motoring stories, videos and updates! SUBSCRIBE for more motoring news, car reviews and insights! YouTube: https://www.youtube.com/browncarguy?sub_confirmation=1 And follow all my channels https://linktr.ee/browncarguy 🔥 MY BOOKS ON AMAZON! 🔥 https://browncarguy.com/2025/05/12/browncarguy-books/ 📖 Want to become an automotive journalist, content creator, or car influencer? Check out my book: How to be an Automotive Content Creator 👉🏽 https://amzn.eu/d/7VTs0ii 📖 Quantum Races – A collection of my best automotive sci-fi short stories! 👉🏽 https://amzn.eu/d/0Y93s9g 📖 The ULEZ Files – My all-action thriller set in a dystopian ULEZ future! 👉🏽 https://amzn.eu/d/jhADkOt 🔥 30% OFF VELOCE BOOKS 🔥 For 30% of car books from Veloce - enter code BCG30 on checkout at https://veloce.co.uk/ 📌 SUPPORT INDEPENDENT AUTOMOTIVE JOURNALISM Enjoy my content? Support the channel using the links below! Every little helps. 👉🏽 Channel membership: https://www.youtube.com/browncarguy/join 👉🏽 Buy me a Coffee! https://ko-fi.com/browncarguy 👉🏽 Patreon - https://www.patreon.com/BrownCarGuy 🙏🏽☺️ 🚗 Want to work with me? Sponsorships, reviews, collabs – DM me! Big Thanks to Design5IT www.Design5IT.co.uk Tom Conway-Gordon ( https://www.instagram.com/tconwaygordon/ ) Please subscribe to my channel for more videos like this - and make sure you hit the bell icon to switch on notifications. 📲 Follow @BrownCarGuy everywhere! 📧 Contact me for collaborations, freelance work, or press/media enquiries. #Ford #ElectricCars #EVs #HybridCars #FutureOfCars #CarIndustry #Petrolheads #Sustainability #EVNews #BrownCarGuy