How Billionaires ‘Buy’ America’s Water

Video Description

*Meet the Founder Literally Making It Rain:* 🔗 https://clickhubspot.com/a33a06 Across the drought-stricken American West, investors are buying farmland not for crops, but for the increasingly valuable water rights attached to them. As climate change worsens water scarcity, these rights become gold mines — one company achieved a $14 million profit selling water rights to a Phoenix suburb. While billionaires like the Resnicks control a massive water bank in California and wealthy investors amass water rights to the Colorado River, startup Rainmaker is taking a different approach: deploying cloud-seeding drones to artificially increase rain and snowfall. The Hustle’s Noelle Medina investigates water rights in the Colorado River Basin and talks one-on-one with Rainmaker’s CEO to understand how he’s leveraging this gap in the market Subscribe to The Hustle: 🔗 https://clickhubspot.com/vu3l Get the 5-minute newsletter keeping 2M+ innovators in the loop 🔗 https://clickhubspot.com/3kln About HubSpot: HubSpot is a customer platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, commerce, operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and apps to attract, engage, and delight customers. #TheHustle #HubSpot