Is expensive Chicken actually worth it?

Ethan Chlebowski β€’ December 1, 2023
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Ethan Chlebowski

@ethanchlebowski

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I'm Ethan, it's my philosophy that once you learn the how AND why behind cooking, you become a much better cook. Why is salt the most important seasoning for cooking? How is gluten actually developed in bread making? Why does a smash burger generate more flavor compounds through browning than a grilled burger? Once I learn, I want to share that information with you, so we can all become better cooks together.

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If you want to stop wasting food and start cooking smarter, the Cook Well app is for you: https://www.kickstarter.com/projects/cookwell/cook-well-app Start speaking a new language in 3 weeks with Babbel and get 60% off your subscription right here ➑️ https://go.babbel.com/t?bsc=1200m60-youtube-ethanchlebowski-dec-2023&btp=default&utm_term=generic_v1&utm_medium=paidsocial&utm_source=YouTube&utm_content=Influencer..ethanchlebowski..USA..YouTube Every time I walk down the poultry aisle and pick up some organic or air-chilled chicken breast I have this question: πŸ’‘ Does the chicken breast actually have a better taste and texture or am I primarily paying for how it’s raised & processed? 🌳 Join the Pickled Onion Club ➑ https://community.ethanchlebowski.com/ πŸ” The Mouthful (my free weekly newsletter) ➑ https://www.cookwell.com/newsletter πŸ“ƒ RECIPE Link: Fried Chicken Sandwich Recipe: https://www.ethanchlebowski.com/cooking-techniques-recipes/the-20-minute-fried-chicken-sandwich πŸ“š Videos & Sources mentioned: β–ͺ USDA Poultry Grades (PDF): https://www.ams.usda.gov/sites/default/files/media/PoultryStandard.pdf β–ͺ Global Animal Partnership Standards (”Free Range” Certification): https://globalanimalpartnership.org/standards/chicken/ β–ͺ USDA Organic Poultry Standards (PDF): https://www.ams.usda.gov/sites/default/files/media/Poultry - Guidelines.pdf β–ͺ Certified Humane Standards: https://certifiedhumane.org/our-standards/ β–ͺ Non-GMO Project Standards: https://www.nongmoproject.org/the-standard/ β–ͺ The Food Lab by Kenji Lopez Alt β–ͺ On Food & Cooking by Harold McGee πŸ“Έ Instagram βž” https://www.instagram.com/echleb/ 🎚 TikTok βž” https://www.tiktok.com/@ethanchlebowski 🐣 Twitter βž” https://twitter.com/EthanChleb MY FAVORITE KITCHEN GEAR 🌑Thermapen ONE Thermometer: https://alnk.to/6bSXCCG 🍳 Made In Wok I use: https://bit.ly/3rWUzWX πŸ₯Œ Budget Whetstone for sharpening: https://geni.us/1k6kComboWhetstone πŸ§‚ Salt Pig: https://geni.us/SaltContainer βš– Scale: https://geni.us/FoodScale πŸ”ͺ Nicer 8-inch Chef Knife: https://geni.us/TojiroChefKnife 🧲 Magnetic Knife Rack: https://geni.us/MagneticKnifeRack πŸ₯˜ Carbon Steel Griddle: http://madeincookware.pxf.io/c/3184206/1750210/14569?subId1=ethan-ytdescr πŸ“„ Baking Sheet: https://madeincookware.pxf.io/vNZjgd πŸ›’ Wire Rack: https://geni.us/WireRack 🍳 Stainless Steel Saucier: https://madeincookware.pxf.io/75JOBA πŸͺ“ Woodcutting board: https://geni.us/SolidWoodCuttingBoard 🍲 Dutch Oven: http://madeincookware.pxf.io/c/3184206/1750217/14569?subId1=ethan-ytdescr 🍜 Entree Bowls http://madeincookware.pxf.io/c/3184206/1750208/14569?subId1=ethan-ytdescr ⏱ TIMESTAMPS: 0:00 Intro 1:08 Sponsored by Babbel! 2:08 What makes chicken more or less expensive: The Breed 3:10 How chicken is raised 5:00 How chicken is processed 6:51 How chicken is certified? 9:22 What affects the flavor of chicken? 14:28 The Fried Chicken Test 22:28 Is expensive chicken actually worth buying? 🎡 Music by Epidemic Sound (free 30-day trial - Affiliate): http://share.epidemicsound.com/33cnNZ MISC. DETAILS Music: Provided by Epidemic Sound Filmed on: Sony a6600 & Sony A7C Voice recorded on Shure MV7 Edited in: Premiere Pro Affiliate Disclosure: Ethan is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to [Amazon.com](http://amazon.com/) and affiliated sites.