I’ve Analyzed +1,000 Viral Videos - Here’s What Works
Brendan Kane
@brendankaneAbout
Since 2005, I have helped the most prominent brands and celebrities reverse engineer how to make content go viral. • Developed the first-ever influencer campaign on YouTube in 2007 • Built the first social media influencer tech • Oversaw $300 million in marketing spend • Worked with major corporations MTV, Viacom, Vice Magazine, Paramount Pictures, and IKEA • Generated $1 billion in revenue • Worked with celebrities Taylor Swift, Rihanna, and Adriana Lima on their digital strategy • Generated over a million followers on my personal Facebook and Instagram account as an experiment • Author of One Million Followers: How I Built a Massive Social Audience in 30 Days and Hook Point: How to Stand out in a 3-Second World And to date, my team and I helped create content that organically generated 60 billion views and 100 million followers. If you want to know more about this process, click the "Free Masterclass" button on my profile, and let's scale your brand!
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Video Description
Get a FREE copy of my newest book on viral growth (60B+ views): https://goingviral.cc/viral Book a free strategy call - get your custom viral plan: https://goingviral.cc/hp In this video, you’ll learn why most creators fail to go viral, how to use content formats instead of chasing trends, and the three key performance drivers behind high-performing videos. 00:00 – The Science Behind Virality 02:10 – Why Formats Beat Trends Every Time 04:25 – Mindset Shift: Stop Consuming, Start Creating 06:20 – The 3 Performance Drivers of Viral Content 08:30 – Why Batching Content Is Hurting You 10:40 – Choosing the Right Format for Long-Term Growth 12:55 – Simple Viral Formats to Start With 15:05 – The Hookpoint Mirror Test: How to Improve Fast And don't forget to follow me everywhere else: Facebook: https://www.facebook.com/BrendanJamesKane/ Instagram: https://www.instagram.com/brendankane/ LinkedIn: https://www.linkedin.com/in/brendanjkane/ And as always, thanks so much for watching this video and giving me your time! I really appreciate it.
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