Laid Off Employee Discovers a Goldmine!

Video Description

Get your .Online domain for $0.99 by using UPFLIP at checkout: https://get.online/upflip2 Brandon and Carter got their start in owning a business together when they were both laid off from their jobs during COVID. Brandon and Carter worked in customer experience and event production. While they both enjoyed what they did, they also realized how dispensable their jobs were prior to starting their own cleaning business. Their idea for the cleaning business began by wanting to bring life back into the blue collar business with a more positive perception of professionalism and reliability. The pair can recount numerous times where help has shown up late or the problem that was called in never got solved. By starting their own cleaning business, they’re focus is a modern approach that also drives back trust for the people working in your home or business. In this episode, learn how to land your first customers, breaking ground in social media, and how to define and choose potential markets. They also explain how to overcome the stress, pressure, and growing pains of starting a new business, especially if you don’t have a big background in the chosen industry. 🔗 UpFlip Official Resources 👉 Own a Pink’s Franchise Today! - https://bit.ly/47Ds7wr 🎓 Learn to build your own cleaning biz empire - https://links.upflip.com/the-7-figure-cleaning-business-blueprint-yt 🎓 Start or scale your business with the UpFlip Academy - https://links.upflip.com/academy-yt 📕 FREE access to ‘137 most profitable businesses’ - https://links.upflip.com/137-business-ideas-yt 🎙️ Follow the UpFlip Podcast - https://links.upflip.com/podcast-yt 📩 Join the UpFlip Newsletter - https://links.upflip.com/newsletter-yt ⭐ Tools & Services We Recommend Best AI-Powered CRM 👉 https://www.upflip.com/go/go-high-level-crm Save $$ on your auto insurance bill 👉 https://secure.moneymatchup.com/2YXbmn Best business checking accounts (FREE) 👉 https://secure.moneymatchup.com/1YKrOV Looking for Business Loans? 👉 https://secure.moneymatchup.com/LV233y Set up a Shopify Store for FREE 👉 https://secure.moneymatchup.com/GWvVrk Set up Quickbooks for your business (DISCOUNT) 👉 https://secure.moneymatchup.com/0rLCuX Stuck in debt? 👉 https://secure.moneymatchup.com/yoXaZn Set up payroll with ADP 👉 https://secure.moneymatchup.com/HT5vef Timestamps: 00:00 - Start 00:55 - About the business 01:52 - Services offered 02:23 - Paul’s cleaning lessons (in uniform!) 03:11 - Tips for landing the first customers 05:17 - Margins: Residential vs Commercial 05:54 - Revenue through the years 06:20 - Marketing 07:04 - Unique ways to attract more clients 07:58 - Beginner challenges 08:44 - Concept behind the van 10:20 - Importance of branding 11:21 - Merch as free advertising 12:30 - The team 14:44 - Handling stress and pressure 15:52 - Two sides of the business 16:56 - The idea of franchising 17:49 - Revenue before ResiBrands 18:17 - Pink’s “territories” 18:48 - Fan blitz 20:20 - Partnership dynamics 21:29 - Relationship with ResiBrands 22:40 - Measuring success beyond numbers 23:33 - Important KPIs 24:18 - Taking the first step (and breaking free!) 25:35 - Pricing services 26:34 - Motivating the team 27:02 - Growing pains and lessons learned 28:50 - Spotting “perfect” franchisees 29:31 - Franchise fees 30:25 - An unconventional “office” 31:23 - From layoff to startup 32:42 - Busting a business myth 33:48 - Switching from “sexy” to “grind” 34:47 - Advantages of having fresh eyes 35:22 - Mentorship from a YouTuber 36:39 - White-collar vs. Blue-collar 37:50 - The cornerstone of Pink’s 38:53 - Scale of each territory 39:42 - Breaking ground in social media 40:24 - Social media ad spend 40:53 - Defining and choosing potential markets 41:48 - Diving in without a background 43:21 - KPI breakdown 45:39 - Leadership style evolution 47:29 - A startup hack 48:48 - Maximizing closing ratios 50:47 - A timeless uniform 52:36 - Outro #cleaning #cleaningbusiness #cleaningbusinessstartup