LinkedIn is STUPID but Here’s How to Game it (Step by Step)

Video Description

Turn this dumb platform into a job offer machine. We all hate LinkedIn but sadly, its necessary. So, how can we use it to our advantage. With the right setup it can allow us to both do outbound and inbound at the same time. This video is the first in my "blueprint" series where I talk at great length about topics of interest. Let me know if you'd like to see more and if so, about what? Blueprints for Resumes, Interviewing, Cover Letters and more coming soon. Uploaded from Prospect Park in Brooklyn. My happy place. Contents: 00:00 - Applying sucks 00:52 - Part 1: How Applying Eroded 06:18 - Part 2: Optimizing LinkedIn 21:50 - Part 3: Searching for Jobs Properly 29:02 - Part 4: Applying like a Professional Prompts: For Linkedin Banner: "You are a LinkedIn strategist. Your job is to write my LinkedIn headline. Most people just write boring headlines like: ‘Product Manager at X.’ I don’t want that. I want something clickable, personality-driven, keyword-rich, and clear on who I serve. Use up to 220 characters. Show personality, make it easy to skim, communicate value fast, and weave in relevant industry keywords so my profile is searchable. Examples I like:• I Help People Land Amazing Jobs Without Applying Online // Need Help With Your Job Search? Let’s Talk• Helping clients build and implement simple, effective financial planning strategies to manage risk | Girl Dad x4• I don’t usually stalk profiles, but when I do I probably have a career opportunity for you. Let’s find out• Making Talent Count by Connecting Dots and Building Brighter Futures• Helping B2B Sales Executives 10x Pipeline Growth | Real Time Data | Lead Generation | Automate List Building• Award-winning Executive Career Coach | Showing you how to build a career so good it will leave employers drooling over you Guidelines:• Write 3 headline variations in different tones (professional, approachable, bold/fun)• Show who I help and the value I bring• Include relevant keywords for my role and industry so I appear in search results• Avoid corporate fluff and jargon• Make it feel human and memorable My role is: [INSERT ROLE]My audience is: [INSERT WHO YOU HELP]My value is: [INSERT RESULT/WHAT YOU HELP THEM DO]My important keywords are: [INSERT KEYWORDS] Now, write my LinkedIn headline." For LinkedIn About: "You are a LinkedIn strategist. Transform my profile/resume into a compelling About section that follows this 3-part structure: Do not include dashes or emojis. Part 1: Strong Intro (first 3 lines – the hook)• State my field and years of experience.• Share the specific value I bring to companies.• Include one metric if possible.• Make it interesting enough that readers want to click 'see more.' Part 2: Proof Points (1 short paragraph)• Highlight 2–3 specific achievements that showcase my skills.• Use action verbs + clear results + metrics when possible.• Match these proof points to the types of roles I want next. Part 3: What Excites Me (forward-looking close)• Share the kind of work that energizes me (without saying 'looking for opportunities').• Paint a picture of my ideal role, project, or industry.• Add one personal touch (a hobby, sport, or interest) to make me relatable. Optimization Rules:• Naturally weave in 3–5 industry keywords so I appear in searches.• Max Characters is 2,600.• Write only in first person ('I help…'), never third person.• Avoid fluffy buzzwords unless they’re backed by proof.• Make it conversational but professional. Short sentences, varied structure.• No bullet points or lists in the final output. Write it like a story with natural paragraph breaks." Are they perfect? No. But they help you not stare at a blinking cursor. And if you want to make sure its formatted right and dont mind paying. I have used these two gentlemen before: https://www.upwork.com/services/product/writing-translation-100-optimized-linkedin-profile-content-job-industry-specific-1446638007568539648?utm_campaign=PMAX_GGL_PMAX_INTL_MP_NoL1_FJP_MULTI https://www.upwork.com/services/product/writing-translation-100-optimized-linkedin-profile-content-specific-to-your-job-and-industry-1706616241295351808?utm_campaign=PMAX_GGL_PMAX_INTL_MP_NoL1_FJP_MULTI