Lululemon神話破滅！拆解瑜伽褲帝國崩盤之謎，一場中產身份認同危機！
芒向編輯部
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September 27, 2025
芒向編輯部
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芒向編輯部立足香港面向世界，多角度理性分析香港及世界政治。 本台開創網絡電台先河，全球五個地點的主持人同時錄製時事論政節目。 【主持團隊】 馬來近 (馬來西亞) 真BC (澳洲) 許留山 義德臺仰 加燦生 請訂閱YouTube頻道及芒向報Facebook專頁。
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Lululemon神話破滅！市值蒸發過千億，曾經被全球中產追捧嘅「瑜伽褲界愛馬仕」為何突然失寵？我哋今集深入剖析Lululemon股價暴跌背後嘅真相，由北美市場增長停滯，到產品質量下降嘅致命危機。節目將會拆解「Athleisure」運動休閒風潮流到頂、消費降級如何衝擊品牌，以及創辦人Chip Wilson嘅爭議言論點樣引爆公關災難。面對Alo Yoga、Vuori等強敵圍攻，加上中國市場嘅本土品牌挑戰，Lululemon正陷入前所未有嘅品牌危機。呢次崩盤，到底係一個品牌嘅中年危機，定係預視緊一個時代嘅終結？ #Lululemon #消費降級 #品牌危機 #中產 ============ 主持: 義德臺仰, 許留山, 加燦生, 馬來近, 真BC 【芒訊社報料熱線 Whatsapp】852 4421 7734 【正向報】https://www.youtube.com/@PositiveViewHK 【嘥冷氣】https://www.youtube.com/@Cold-Air 【芒向報官方Facebook】https://tinyurl.com/wcbyrscx ============
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