McKinsey Case Interview Example - Market Study

Video Description

This is a McKinsey case interview walkthrough with Lisa Bright (ex-McKinsey) and Jenny Rae Le Roux (ex-Bain). The case is an interviewer-led case using the Market Study framework. In addition, the case includes the Market Sizing framework as an element. If you're curious to see how an expert drives a full case from start to finish, you're in the right place! You can even pull out a pen and paper and do the case alongside Lisa and Jenny Rae. *RESOURCES:* Learn about our accelerated case interview prep program: https://managementconsulted.com/black-belt/?utm_campaign=mck-case-iced-coffee&utm_medium=social&utm_source=youtube Subscribe to our channel: https://www.youtube.com/managementconsulted?sub_confirmation=1 *VIDEO CHAPTERS:* 4:43 Structuring Thoughts 6:10 Initial Framework 9:51 Data Interpretation 13:40 Quantitative Questions 37:14 Conclusion 38:39 Feedback