Strategies for Google Ads in 2025... that actually work
Aaron Young | Google Ads | Define Digital Academy
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My name is Aaron Young and I am a self confessed Google Ads Nerd! I have been creating and managing Google Ads campaigns since 2010 to build my own successful business and countless campaigns to build businesses for my clients. My channel is focussed on 1 thing .... Google Ads. While I am a big believer in businesses using all possible marketing channels my skillset and expertise is on Google Ads, so this will be my focus as my goal is to teach you everything I know (& love) about Google Ads not just to grow a YT channel. So, welcome to my channel and I look forward to teaching you how you can use Google Ads to build your business and turn the dreams for you business into a reality 🤑
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These are the tested & proven Google Ads Strategies that we are using for Google Ads clients in 2025. 👉 Get my UPDATED Google Ads Optimisation checklist here: https://www.definedigitalacademy.com/optimise In this interview I do something that I have never done before 😄 I interviewed Michael Nadalin from Market Lead and got him to share a strategy that I heard for the first time. Then I shared my strategy which Michael was hearing for the first time. We then questioned each other of the results & implications. Follow Michael here: 👨🏻💻 https://www.linkedin.com/in/michaelnadalin/ 💻 https://www.marketlead.com.au/ 👉 Here is the Script that Michael spoke about: https://www.practicalecommerce.com/google-ads-how-to-set-up-account-level-utm-parameters Get more support from Aaron 😀 👉 Discover the RIGHT way to set up & optimise your Google Ads campaigns with my easy to follow courses (over 4,500+ happy students): https://www.definedigitalacademy.com/courses 👉 Join 350+ like-minded individuals and get personalised support in my exclusive 10x Google Ads Community: https://www.definedigitalacademy.com/10x-google-ads-community 👉 Want Aaron to run your Google Ads campaign? Apply Now: https://www.definedigitalacademy.com/google-ads-management Chapter Marks: 00:00 Introduction 05:12 Michael's Hyper-segmentation Strategy 07:16 Get your Optimisation Checklist for Google Ads 08:31 Michael's Hyper-segmentation Strategy for Google Ads Lead Gen Campaigns 24:47 Aaron's 'Bottom Up Funnel' for Google Ads 35:35 Conclusion
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