The EU Wants To Kill Microtransactions. Corporate Gaming Is FURIOUS
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Go to https://ground.news/Bellular for 40% off unlimited access with the Vantage Plan - the best deal of the year for my subscribers and only available for a limited time! Sponsored by Ground. Consumers and regulators are getting sick of predatory business practices in gaming. Action is just around the corner, and for the industries big players, that's an alarming prospect. Trying to find a sponsor? Here's our brands & deals: https://bellular.games/deals/ 00:00 - Why Europe's Gaming CEOs Are Breaking Their Silence 02:59 - The New Rules That Change Everything 05:27 - Six Months Later, The Industry Responds 08:12 - What The EU Doesn't Understand About Gaming 13:36 - The Part Where They've Got A Point 17:12 - The Deadline Nobody's Ready For Sources: https://www.digital-fairness-act.com/ https://www.videogameseurope.eu/wp-content/uploads/2024/09/In-game-spending-by-children-parental-control-tools-2024-GameTrack-Survey.pdf https://ec.europa.eu/commission/presscorner/detail/en/ip_25_831 https://commission.europa.eu/document/download/8af13e88-6540-436c-b137-9853e7fe866a_en https://www.beuc.eu/game-over#the-action https://www.videogameseurope.eu/news/video-games-europe-and-egdf-statement-on-cpcs-principles-on-in-game-virtual-currencies/ https://www.videogameseurope.eu/publication/2023-video-games-european-key-facts/ https://digital-strategy.ec.europa.eu/en/consultations/commission-launches-open-consultation-forthcoming-digital-fairness-act https://bellular.games/the-eu-have-set-their-sights-on-digital-currency/ https://www.linkedin.com/posts/ilkkapaananen_lets-not-kill-one-of-europes-few-tech-success-activity-7381554010337554432-db_j/ https://www.euractiv.com/news/games-developers-fret-over-eus-consumer-push-on-virtual-currencies/ https://www.egdf.eu/egdf-commissions-consumer-protection-plans-threaten-the-games-industry/ https://www.twobirds.com/en/insights/2025/global/regulatory-spotlight-virtual-currency-vs-consumer-law-part-2 https://www.videogamesindustrymemo.com/p/fight-breaks-out-over-eus-new-in
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