The 7 Secrets to Mastering Cold Calling
Founder-Led Revenue Growth
@founderledrevenuegrowthAbout
The Founder-Led Revenue Growth is the place for ideas on how founders and CEOs of B2B service providers can drive predictable revenue growth! Marc Wayshak practices a data-driven, event-based approach to driving top-of-funnel for consultancies, tech firms and B2B service providers. He is also an important contributor to Inc, HubSpot, Fast Company, Entrepreneur Magazine, and Huffington Post Business. Marc is the author of two best-selling books on new client acquisition and building pipeline, The High-Velocity Sales Organization and Game Plan Selling.
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Be sure to register for my free training on, "The 5-Step Formula to Closing More Deals without the Price Pushback, 'Think-It-Overs' or Ghosting" https://salesinsightslab.com/training/ KEY MOMENTS 0:30 1. Get good data. 1:09 2. Find people with the most likely need. 2:15 3. Get comfortable with discomfort. 3:07 4. Open with a tone of confidence. 4:24 5. Remember that they can't hurt you. 5:20 6. Use a tight script. 6:30 7. Be prepared with contingencies.
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