This Is How You Spot A Vanity Art Gallery. Don't Get Scamed!

Video Description

Hey there! Let’s talk about something every artist needs to know: what is a vanity gallery and why you should be cautious. In today’s video, I’m breaking down a recent case study that caught my attention. It’s a perfect example of how vanity galleries operate and how they differ from legitimate art galleries. Spoiler alert: not all galleries have your best interests as an artist in mind. So, what is a vanity gallery? In simple terms, it’s a gallery that charges artists to exhibit their work, often under the guise of “supporting” emerging talent. Unlike traditional galleries, which invest in promoting your art and take a commission after sales, vanity galleries make their money upfront—by selling the idea of exposure rather than delivering actual opportunities. We’ll dive into how open calls are often used as bait. These open calls might look like exciting opportunities on the surface, but they’re usually just a way for vanity galleries to sell their products and services (like exhibition fees or portfolio reviews) to artists. Instead of advancing your career, these galleries can drain your resources without providing real value. As artists, it’s crucial to recognize the red flags and understand the difference between a vanity gallery and a legitimate one. I’ll be sharing tips on how to spot these tactics and protect yourself from falling into these traps. If you’ve ever come across an open call or gallery invitation that felt “off,” this video is for you. Let’s get into it together and make sure you’re equipped to navigate the art world like a pro. Don’t forget to like, comment, and subscribe for more videos that tackle the realities of being an artist. #whatisavanitygallery #artbusiness #artgallerytips #artistcareer #opencalls #artworldredflags