When Companies Claim “Award Winning Support” …
Steve Builds Websites
@stevebuildswebsitesAbout
I got interested in website tools after I launched my own — and failed. In 2012, I launched a website builder but soon realized the market was already crowded with competitors. Rather than adding yet-another website builder, I saw a need to help people navigate the existing website builders and find the best ones. That insight led me to create Site Builder Report in 2013, where I began reviewing website builders. In 2017, I added a YouTube channel called Steve Builds Websites. And while I still continue to write at Site Builder Report, my real passion has shifted towards creating videos for Steve Builds Websites.
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Video Description
Mailchimp calls their customer support team "award winning" five times on their "Why Mailchimp" page. And you might be wondering, what does "award winning" even mean? Well Mailchimp won the "prestigious Stevie Awards." But if you research the Stevie Awards, you'll discover it's not that prestigious. The awards show was founded as a way to "restore public confidence" after the Enron scandal. Companies have to pay $500 to be considered, there are hundreds of categories and up to 40% of companies win an award. Which makes this basically the participant badge of corporate award shows. So, congratulations to Mailchimp and all the other winners at the Stevies. We're so proud of you. 🙄 Credit to Henry Dillon for pointing this out to me!
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