Why Adults Are Spending Billions On Toys For Themselves

Video Description

Adults are the world’s fastest-growing group of toy buyers. In the US alone, they’re spending over $7 billion a year on toys for themselves, like Lego, plush toys, Hot Wheels, Barbie dolls, and Sonny Angel figurines. The world’s biggest toy producers, like Mattel, are taking notice, and have released entire product lines for adult fans. We went to Mattel’s design center in California to see how it makes prototypes for Barbies and Hot Wheels. We also met adult toy collectors around America, from the Maryland man with the world’s most valuable Hot Wheels collection to a New York entrepreneur who buys and sells Sonny Angel figurines. 00:00 - Intro 01:13 - World's Most Valuable Hot Wheels Collection 04:48 - How Hot Wheels Are Designed 10:38 - Negotiating For A $1,500 Hot Wheels 14:06 - How Barbie Was Invented 15:54 - How Barbie Dolls Are Designed 18:07 - Barbie Collector 19:24 - Lego Collector 26:36 - Claw Machine Plush Toys 31:35 - Influence Of Toys From Asia 31:46 - Sonny Angel 35:39 - Outro 36:25 - Credits ------------------------------------------------------ #toys #economy #businessinsider Business Insider tells you all you need to know about business, finance, tech, retail, and more. MORE VIDEOS: How Rich Nations Dump Old Cruise Ships And Oil Tankers In Developing Countries | Risky Business https://www.youtube.com/watch?v=hQVNtXIy3B4 Satellite Images Reveal The Reality Of Saudi Arabia's $2 Trillion Megacity In The Desert https://www.youtube.com/watch?v=gi24Xl2PJIc The Fight For The $150 Million Emerald Industry In Colombia | So Expensive | Business Insider https://www.youtube.com/watch?v=2cO3SSN1-qc Visit our homepage for the top stories of the day: https://www.businessinsider.com Business Insider on Facebook: https://www.facebook.com/businessinsider Business Insider on Instagram: https://www.instagram.com/businessinsider Business Insider on Twitter: https://www.twitter.com/businessinsider Business Insider on Snapchat: https://www.snapchat.com/discover/Business_Insider/5319643143 Business Insider on TikTok: https://www.tiktok.com/@businessinsider How Toys Are Designed For Adult Collectors | Big Business | Business Insider