Why India's Fair Skin Business Is Booming

VICE News January 20, 2020
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VICE News presents Shane Smith Has Questions Season 2. Shane Smith Has Questions is the bold investigative podcast from VICE News founder Shane Smith that explores the most confusing and controversial issues shaping our world. From misinformation and conspiracy theories to politics science and social trends Shane gets to the bottom of what’s fact what’s fiction and what’s still unknown. Subscribe to VICE News for unfiltered, hard-hitting interviews and the return of Shane Smith Has Questions.

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India is home to Bollywood, the world's most prolific movie industry. For those who dream of stardom, landing a leading role may depend on the color of your skin. India's preference for fair skin has given rise to a skin-lightening industry worth nearly $500 million dollars. VICE's Gianna Toboni heads to Mumbai to find out how this cultural bias is fueling the booming business of fairer skin. Subscribe to VICE News here: http://bit.ly/Subscribe-to-VICE-News Check out VICE News for more: http://vicenews.com Follow VICE News here: Facebook: https://www.facebook.com/vicenews Twitter: https://twitter.com/vicenews Tumblr: http://vicenews.tumblr.com/ Instagram: http://instagram.com/vicenews More videos from the VICE network: https://www.fb.com/vicevideo

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