Why Toyota is intentionally "falling behind" on EVs

Morning Brew December 28, 2023
Video Thumbnail
Morning Brew Logo

Morning Brew

View Channel

About

Morning Brew is the go-to brand for curious people to learn about the world of business and the business of the world.

Video Description

In the last few years, seemingly every car company has begun investing heavily in electric vehicles. Ford said it would “lead America’s shift to EVs.” GM said it would invest $35 billion into EVs by 2035. And Volkswagen is dropping $193 billion on battery research. But not Toyota. Instead of pouring billions of dollars into electric vehicles, the company has been doubling down on hybrids. Some people think they’re making a grave mistake. But Toyota says it’s been part of its plan all along. Subscribe to Morning Brew Sign up for free today: https://www.morningbrew.com/daily/subscribe?utm_campaign=mb_yt&utm_medium=multimedia&utm_source=youtube Follow The Brew! Instagram - https://www.instagram.com/morningbrew/ Twitter - https://twitter.com/MorningBrew Tik Tok - https://www.tiktok.com/@morningbrew

No Recommendations Found

No products were found for the selected channel.