Can Volkswagen reinvent itself for the electric era? | FT Film

Financial Times July 3, 2025
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Profits are in a tight squeeze as the world's second largest carmaker battles with fierce competition in China, the billion euro cost of switching to electric vehicle production, a stagnant European economy, Donald Trump's tariff war and high labour costs in Germany. The FT's Frankfurt correspondent Patricia Nilsson looks at the unprecedented challenges facing Germany's leading industrial company, and what it means for the future of European manufacturing #volkswagen #evs #electricvehicle #germany #vehicles #trump #trumptariffs #us #china #europe #euro #europeaneconomy #cars 00:00 - Introduction 01:25 - Crisis 04:15 - Workers v managers 06:19 - Unique ownership 07:43 - History 09:53 - Wolfsburg at heart 11:38 - Electric challenge 15:36 - Politics and software 18:12 - China challenge 25:20 - Europe stagnates 26:47 - US and tariffs 28:40 - German factories 30:34 - New electric models 31:55 - China future 32:57 - VW and the future ► Enjoying FT content? Get a daily slice of the very best FT journalism with FT Edit. Free for 30 days then just £4.99 a month See if you get the FT for free as a student (http://ft.com/schoolsarefree) or start a £1 trial: https://subs.ft.com/spa3_trial?segmentId=3d4ba81b-96bb-cef0-9ece-29efd6ef2132. ► Check out our Community tab for more stories: https://www.youtube.com/@FinancialTimes/community ► Listen to our podcasts: https://www.ft.com/podcasts ► Follow us on Instagram: https://www.instagram.com/financialtimes ► Follow us on Instagram: https://www.tiktok.com/@financialtimes

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