Deep Dive into Southwest Airlines’ Design Systems | Figma

Video Description

Welcome to Deep Dive with Jay, a series where we will look inside the Figma files of top designers. In this interview Jay chats with Jenny, a software engineer at Southwest Airlines who works on design systems. You will learn how Jenny measures design system ROI, increasing design system adoption, how to use Figma API to make updates to codebase and more. Connect with Jenny: LinkedIn: https://www.linkedin.com/in/jennyhou Instagram: https://www.instagram.com/jennyyoungart Website: https://jennyhou.dev/ Connect with Jay: X: https://x.com/jayneildalal LinkedIn: https://www.linkedin.com/in/jayneil/ YouTube: www.youtube.com/@sneakpeekdesign Timestamps 00:00 Trailer 01:52 Guest intro 03:51 Design Systems stats 05:19 Organizing Design Systems in Figma 06:28 Design Systems documentation 09:27 Measuring Design System ROI 11:39 Standardizing color tokens 17:54 Using typography styles in Figma 20:19 Increasing design system adoption 22:37 Design systems onboarding docs 29:00 Engineering handoff 33:21 When to build new design system components 34:21 Using Jira in your design workflow 37:45 Using Figma API 44:34 Merging changes in Figma 47:02 Benefits of using Figma Dev Mode ____________________________________________________ Find us on ⬇️ X (formerly Twitter): https://x.com/figma Instagram: https://www.instagram.com/figma LinkedIn: https://www.linkedin.com/company/figma TikTok: https://tiktok.com/@figma Figma forum: https://forum.figma.com/