Has FORD's CEO lost his mind?

Just Have a Think • August 24, 2025

Just Have a Think

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This channel seeks to understand the issues that face our civilisation in the 21st Century and focusses on the potential solutions that will save as many lives as possible and hopefully bring about a greater level of equality in the world. The channel is not a debating forum about whether Human Induced Climate Change is a real phenomenon or not. If that's what you're after then I can highly recommend chat forums on Social Media, where people on both sides of the argument go round and round in circles achieving precisely nothing at all. That is a mug's game. And it's not my game. Anyway, outside of those caveats, I do try to keep it light and humorous wherever possible, so I hope you enjoy the content. Oh..and me... Dave Borlace. Born 1969. BSc in Technology from the Open University in the UK. After a 30 year career in People and Project Management, I now work full time on the channel thanks to the amazing folks who support me on Patreon at patreon.com/justhaveathink

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Video Description

Legacy automotive companies are having a really hard time keeping up with the tsunami of technological innovation and costs savings coming from China's electric vehicle industry. FORD is no exception. It's current offerings are still essentially based on an internal combustion engine framework. That makes them expensive and uncompetitive. So, CEO Jim Farley has just thrown the century old Ford production philosophy in the trash and told his engineers to start with a clean sheet of paper. A stroke of genius or a final desperate act of madness? Help support this channel's independence at http://www.patreon.com/justhaveathink Find out how Dave makes his videos here https://www.patreon.com/posts/how-i-make-my-135563768?utm_medium=clipboard_copy&utm_source=copyLink&utm_campaign=postshare_creator&utm_content=join_link Or with a donation via Paypal by clicking here https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=GWR73EHXGJMAE&source=url You can also help keep my brain ticking over during the long hours of research and editing via the nice folks at BuyMeACoffee.com https://www.buymeacoffee.com/justhaveathink Video Transcripts available at our website http://www.justhaveathink.com Reference Links: Watch Matt Ferrell's excellent expose of the Trump OBBBA debacle here https://www.youtube.com/watch?v=2tNp2vsxEzk Barron's commentary on the Ford transition https://www.barrons.com/articles/ford-cheap-evs-tesla-2a01cb2d? Jim Farley on Rare Earth availability https://www.cbsnews.com/news/ford-ceo-china-rare-earth-shortage-car-production/ Jim Farley on Trump's tariffs https://www.independent.co.uk/news/world/americas/us-politics/trump-tariffs-us-auto-industry-b2698003.html 'Polyanna' commentary from Jake Groves at Car Magazine https://www.carmagazine.co.uk/features/opinion/jake-groves/ford-universal-ev-platform/ Check out other YouTube Climate Communicators zentouro: https://www.youtube.com/user/zentouro Climate Adam: https://www.youtube.com/user/ClimateAdam Kurtis Baute: https://www.youtube.com/user/ScopeofScience Levi Hildebrand: https://www.youtube.com/user/The100LH Simon Clark: https://www.youtube.com/user/SimonOxfPhys Sarah Karvner: https://www.youtube.com/channel/UCRwMkTu8sCwOOD6_7QYrZnw ClimateTown: https://www.youtube.com/channel/UCuVLG9pThvBABcYCm7pkNkA Jack Harries: https://www.youtube.com/user/JacksGap Beckisphere: https://www.youtube.com/channel/UCT39HQq5eDKonaUV8ujiBCQ Our Changing Climate : https://www.youtube.com/channel/UCNXvxXpDJXp-mZu3pFMzYHQ