How to Make Better Plans (This is Strategy) | Seth Godin - Best-selling Author

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➡️ Start Here: https://newsletter.scottdclary.com/ and https://newsletter.scottdclary.com ➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory ➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ About The Guest Seth Godin is a renowned entrepreneur, marketing expert, and bestselling author, known for his pioneering ideas in digital marketing and business innovation. He has written over 20 books, including classics like Purple Cow, Linchpin, and The Dip, which emphasize the importance of standing out, being indispensable, and embracing failure as part of success. As a thought leader, Godin has significantly shaped modern marketing by focusing on the value of building connections, fostering trust, and creating products that resonate deeply with niche audiences. In addition to his writing, Seth Godin is a popular speaker and the founder of several successful ventures, including Yoyodyne, which was acquired by Yahoo, and the altMBA, an online leadership workshop. His daily blog, one of the most popular in the world, provides insights on marketing, leadership, and personal development, inspiring millions of readers globally. Through his work, Godin encourages professionals to challenge the status quo, embrace creativity, and lead with purpose. ➡️ Show Links https://www.instagram.com/sethgodin/ https://x.com/thisissethsblog/ https://www.linkedin.com/in/sethgodin/ ➡️ Books https://www.amazon.com/This-Strategy-Make-Better-Plans/dp/B0D47T8S7N/ ➡️ Podcast Sponsors Hubspot - https://hubspot.com/ Hustle & Flowchart Podcast - https://hustleandflowchart.com/ NetSuite — https://netsuite.com/scottclary/ Indeed - https://indeed.com/clary Range Rover Sport - https://www.landroverusa.com/ CIBC Innovation Banking Podcast - https://www.innovationbanking.cibc.com/podcasts/ SmarterVitamins - https://smartervitamins.com/scott (Code: Scott) NerdWallet - https://www.nerdwallet.com/learnmore LinkedIn Jobs - https://linkedin.com/excellence ➡️ Talking Points 00:00 - Intro 02:50 - What is Strategy? 04:10 - The Strategy Problem in 2024 08:07 - Strategy as a Path to Growth 13:10 - 4 Steps to Break Out of the Mold 18:27 - Sponsor: Hustle & Flowchart 19:10 - What Makes a Strategy "Elegant"? 23:17 - The Human Side of Strategy 26:03 - Can You Build and Disrupt at Once? 33:25 - Audience First, Product Second 37:08 - Sponsor: LinkedIn Jobs 39:12 - Blueprint for a Great Strategy 43:52 - Lessons in Content Creation 45:46 - Learning from Robert Moses 48:40 - Why Ethics Matter in Business 52:07 - Why Distribution is Key for Entrepreneurs 54:02 - A Key Takeaway from ‘This Is Strategy’ ➡️ Success Story Podcast - Stories Worth Telling Subscribe & Watch The Full Podcast⁣ - https://www.successstorypodcast.com/ Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary. On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups, and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures, and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas, and insights. He sits down with leaders and mentors and unpacks their stories to help pass those lessons on to others through both experiences and tactical strategies for business professionals, entrepreneurs, and everyone in between. Website: https://www.scottdclary.com Podcast: https://www.successstorypodcast.com YouTube: https://www.youtube.com/c/scottdclary Instagram: https://www.instagram.com/scottdclary Twitter: https://twitter.com/scottdclary Facebook: https://facebook.com/scottdclarypage LinkedIn: https://www.linkedin.com/in/scottdclary