KARLA BERMAN I Ser una Gran VENDEDORA, Shark Tank y Sistemas en Pareja #227

Oso Trava May 15, 2023
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Karla Berman es inversionista, board member y experta en ventas y marketing, apasionada de temas de diversidad en el mundo corporativo y Shark en la nueva temporada de Shark Tank México. “El medio es el mensaje, si tú no puedes comunicar bien tus datos, nadie los va a entender.” – Karla Berman @karlaberman Comparte esta frase en Twitter Este episodio es presentado por Havoc la marca de ropa de hombre hecha a la medida que te regala 25% en tu primera compra y por Terapify, la plataforma de terapia psicológica en línea líder en América Latina. En su experiencia en roles ejecutivos fue directora de nuevos negocios para la startup Yalo Chat, directora de operaciones para América Latina del gigante fondo de inversión SoftBank y tuvo roles de liderazgo en Google México y Grupo Expansión. Actualmente es miembro del Board de Arcos Dorados (NYSE:ARCO), consejera de Endeavor México y Harvard Business School y miembro del Comité de Inversión de Dalus Capital. Karla es Ingeniera Industrial por la Ibero y MBA Harvard Business School. Hoy Karla y yo hablamos sobre lo que se necesita para ser una gran vendedora, del cómo navegar la pérdida de un empleo, de cómo invertir en empresas y de los sistemas que ayudan a manejar una relación de casi 30 años con 5 hijas. Qué puedes aprender hoy Cómo manejar psicológicamente un despido Sistemas para una relación en pareja Qué busca Karla en una inversión Cómo ser mejor vendedora Este episodio es presentado por Havoc. Havoc es la marca mexicana de ropa de hombre líder en trajes y camisas a la medida en México. Con 22 showrooms en 8 estados, sus asesores de imagen te recomiendan el mejor outfit, con una personalización increíble y un fit perfecto. Lo mejor es que una vez que compras por primera vez, puedes seguir comprando online ya con tus medidas guardadas en tu perfil. Yo estoy feliz con mi ropa nueva y para ti que escuchas Cracks Podcast Havoc te regala 25% de descuento en tu primera compra al entrar a www.havoc.mx/cracks. * Este episodio es presentado por Terapify, la plataforma de terapia psicológica en línea líder en América Latina. Terapify es un espacio seguro donde puedes encontrar más de 500 psicólogos de confianza y otras herramientas para recuperar la estabilidad emocional que necesitas para rendir al máximo en tu vida diaria. Con Terapify puedes acceder a terapia en línea vía web o app para sanar heridas, soltar patrones y aprender nuevas herramientas para enfrentar los retos de la vida, sin importar en qué país te encuentres. Para ti que escuchas Cracks, Terapify te regala 80% de descuento en tu primera sesión de terapia visitando el link cracks.la/terapify. * Regístrate para recibir el newsletter de Oso Trava (Viernes de Cracks) por correo electrónico https://www.cracks.la/viernes. Sigue a Oso: Regístrate para recibir el newsletter Viernes de Cracks cracks.la/viernes. Conferencias cracks.la/speaker Cursos: https://www.osotrava.com Compra su libro: www.hazloqueimporta.com o en Amazon Notas del episodio: 0:00 Intro Karla Berman 2:20 Taller de redacción 6:11 Storytelling 7:28 Lecciones de los pioneros digitales 7:43 Herberto Taracena, Mike Ramirez y Pato Villalobos 13:05 Suscripción a medios físicos 16:38 El parenting moderno 23.44 Consigue un trabajo en ventas 30:16 El NO 31:07 Cómo se prepara para una venta 34:30 Prepara buenas preguntas 36:41 Mejores tips de negociación 38:10 Todo se puede negociar 46:01 Dejar Google por una Start up 50:46 Lecciones de trabajar en Yalo 55:50 Verdades de una start up 59:30 El importante puesto en softbank y su despido 1:04:10 Aprovecha cuando te corren 1:08:02 La realidad de Shark Tank 1:10:28 ¿Qué persona quieres ser? 1:12:40 Rodearse de mujeres exitosas 1:15:56 Las mujeres son malas para el personal branding 1:20:34 Sistemas con su pareja 1:28:12 Próximos proyectos 1:29:07 ¿Si pudieras escribir un mensaje en el cielo, qué diría? 1:30:13 Contacto: Linked in e Instagram 1:30:23 Algo que quisieras agregar

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