Claude 4 is INSANE! Connect to all Apps + Automate Workflows

Video Description

*Want our complete guide to Claude? Get it for free here: https://clickhubspot.com/dcj* Ep. 331 “Claude’s superpower is connecting with other applications”. Kipp and Kieran dive into the game-changing world of AI-powered marketing automation using Claude 4 Opus and app integrations.  Learn more on supercharging your marketing workflows with Zapier integrations, using AI to simulate real-time team feedback, and why the future of marketing ops lies in harnessing connected AI models. Mentions Claude 4 ⁠https://www.anthropic.com/news/claude-4⁠ Claude’s Opus 4 ⁠https://www.anthropic.com/claude/opus⁠ Zapier ⁠https://zapier.com/ Time Stamps 00:00 Zapier Integrates Claude for Workflow Automation 05:00 AI Simplifies Project Reporting 07:39 Claude's Shift to Infrastructure Power 10:37 AI Strategy Implementation 16:25 Embracing Logic and Open Communication 16:52 AI-Generated Work Style Profile 20:16 Strategic AI Investment Insights Host Links: 📲Kipp Bodnar, https://twitter.com/kippbodnar 📲Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke. About the Show Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Hubspot's SVP of Marketing, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.