Microsoft says "The Future of Gaming is NOT XBOX!" WHAT?!

Video Description

Like and subscribe if you enjoyed it! Follow me on social media: Instagram: http://instagram.com/dreamcastguy BlueSky: https://bsky.app/profile/dreamcastguy.bsky.social Twitch: https://www.twitch.tv/thedreamcastguy Microsoft CEO Satya Nadella on their plans & outlook for gaming going forward. Xbox not mentioned once. - He confirms Windows is their main focus with gaming. - Highlights Steams storefront - Confirms multiplatform strategy going forward - Wants to be the a successful publisher, uses success with Office as an example - Sees console and PC as the same thing, heavily hints at the next "console" being more PC based. - Says competition in gaming is short form video, not other games/gaming platforms. - Says "good margins" are needed to keep funding. Satya Nadella speaking to TBPN about Microsoft's game business “Remember, the biggest gaming business is the Windows business. To us, gaming on Windows… and of course Steam has built a massive marketplace on top of it and done a very successful job of it.” “So to us the way we are thinking about gaming is let’s… First of all, we are now the largest publisher after the Activision [deal], so therefore we want to be a fantastic publisher, similar to the approach of what we did with Office. We’re going to be everywhere, on every platform. We want to make sure, whether it’s consoles, whether it’s the PC, whether it’s mobile, whether it’s cloud gaming, or the TV, so we just want to make sure the games are being enjoyed by gamers everywhere.” “Second, we also want to do innovative work in the system side on the console and on the PC.” “And it’s kind of funny that people think about the console-PC as two different things. We built the console because we wanted to build a better PC, which could then perform for gaming.” “And so I kind of want to revisit some of that conventional wisdom. But at the end of the day, console has an experience that is unparalleled. It delivers performance that’s unparalleled, that pushes, I think, the system forward.” “So I’m really looking forward to the next console, the next PC gaming, but most importantly, the game business model has to be where we have to invent maybe some new interactive media as well. Because, after all, gaming’s competition is not other gaming. Gaming’s competition is short-form video. And so if we as an industry don’t continue to innovate both how we produce, what we produce, how we think about distribution, the economic model—best way to innovate is to have good margins. Because that’s the way you can fund.”