What Successful Personal Brands Do Differently

The Futur β€’ March 23, 2025
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The Futur

@thefutur

About

The Futur is the global training platform for creative entrepreneurs who want to learn business strategy, personal branding, and how to scale their creative services. WHAT YOU'LL LEARN: - Business strategy for designers and creatives - How to price, sell, and scale your creative services - Personal branding and offer creation - The psychology of branding, design, and storytelling - Mindset, productivity, and wealth-building for entrepreneurs Whether you're a graphic designer, brand strategist, freelancer, or creative business owner, our videos will teach you how to move from being a "starving artist" to a successful business owner. NEW VIDEOS RELEASED WEEKLY Subscribe now to master the business of creativity and the future of work.

Video Description

πŸ”₯ Join this channel to get access to perks: https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog/join What if everything you've been taught about personal branding is wrong? In this AdobeMAX session (Day 3, Session 1), Chris Do challenges the "church of personal branding" with a revolutionary idea: your brand isn't what you doβ€”it's who you are. Discover why closing the gap between your public persona and authentic self creates the most powerful personal brand possible. Thank you, @Adobe for having us. https://www.adobe.com/max.html This conversation is for you if: 🎯 You're struggling with creating authentic content that connects πŸ” You're tired of the "nuclear arms race of fakery" on social media πŸ“– You need a framework for your origin, inciting incident, and defining moment stories 🌍 You want to build a world around your brand, not just random disconnected posts 🀝 You're an introvert who wants to make a bigger impact online ✏️ In This Episode: 0:00 Intro 0:24 Personal vs. Corporate Brand 6:53 Personal = Engagement 15:35 Crafting Your Origin Story 21:10 The 3 Acts You Need 25:00 Client Retention Secret πŸ”‘ 48:42 Your Market Value 52:17 Raise Your Rates 58:44 Imposter Syndrome 1:01:05 Smart Pricing Moves 1:05:46 Break Past Your Own Ceiling 1:09:10 The Secret to Standing Out πŸ” πŸ”— Connect with Tahe: Instagram: https://www.instagram.com/tahegovernor LinkedIn: https://www.linkedin.com/in/tahegovernor/ YouTube: https://www.youtube.com/@TaheGovernor Website: https://maverickculture.com/ πŸ”— Connect with Chris: Instagram: https://www.instagram.com/thechrisdo LinkedIn: https://www.linkedin.com/in/thechrisdo/ Website: https://thefutur.com/ X: https://x.com/theChrisDo πŸ“• Books Mentioned: The Brand Gap: How to Bridge the Distance Between Business Strategy & Design by Martin Neumeier The Hero’s Journey by Joseph Campbell #personalbranding #storytelling #contentcreation #socialmediamarketing #brandstrategy #authenticity #creativebusiness #adobemax #thefutur #chrisdo #corporatebranding #branding πŸ₯‡ Futur Pro The professional creative community designed to grow your personal brand, your business, and your network: https://thefutur.com/pro πŸŽ™οΈ The Futur Podcast: https://thefutur.com/podcast πŸ“ Recommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendations 🎡 Music by Epidemic Sound: http://share.epidemicsound.com/thefutur We love getting your letters. Send them here: The Futur c/o Chris Do 556 S. Fair Oaks Ave. #34 Pasadena CA 91105 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. -- Host: Chris Do (Bald Asian Guy Talks About Business) Cinematographers/Editors: @RodrigoTasca & @Tascastudios personal branding, Chris Do, AdobeMAX, The Futur, branding tips, brand strategy, social media marketing, content creation, storytelling for brands, creative entrepreneur, authentic marketing, digital branding, Adobe workshop, design business, personal brand development, brand identity, online presence, creative business, marketing strategy, content strategy, design influencer, creative community, brand messaging, business storytelling, social media engagement, designer tips, creative professional, design career, brand coaching, content creator

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