Brutally Honest Advice About Facebook Ads in 18 mins

Video Description

Work With My Agency (The Moonlighters): https://themoonlighters.com/apply/?utm_source=content&utm_medium=youtube&utm_campaign=apply&utm_term=sam+piliero&utm_content=l115 Join my Skool community: https://www.skool.com/facebook Get my complete guide on how to setup and optimize your ads: https://themoonlighters.com/guide/?utm_source=content&utm_medium=youtube&utm_campaign=guide&utm_term=sam+piliero&utm_content=l115 If you are new to this channel, there's a bit you should know about me... 2012 - Sold my first product online, a camping blanket. 2014 - Opened my first shopify store and launched my first facebook ad 2017 - Sold my shopify store 2018 - Recruited by VaynerMedia’s ecommerce team. Team Member #5. Ran ads for Liquid IV, Supergoop and Young Nails. 2019 - Joined BarkBox as Director of Emerging Channels 2020 - Ran ads 2021 - BarkBox grows from 150mil to 2.5B, goes public on NYSE. 2022 - Started The Moonlighters 2023 - Started exclusively hiring top 1% media buyers. 2024 - Fired sales team, my business partner speaks to every client before we work together. 2025 - 150+ clients served. Free Resources: Ad Creative Library: https://themoonlighters.com/creative/?utm_source=content&utm_medium=youtube&utm_campaign=creative&utm_term=sam+piliero&utm_content=l115 All My Free Stuff (Ad Creative Library, Etc, etc, etc,): https://themoonlighters.com/free/?utm_source=content&utm_medium=youtube&utm_campaign=resources&utm_term=sam+piliero&utm_content=l115 My 22 Page Written Guide On How To Setup And Optimize Your Ads: https://themoonlighters.com/guide/?utm_source=content&utm_medium=youtube&utm_campaign=guide&utm_term=sam+piliero&utm_content=l115 Case Study: How We 10X'd a Brands' Sales In 40 Days While Increasing Their ROAS By 23%: https://themoonlighters.com/case-study/?utm_source=content&utm_medium=youtube&utm_campaign=case+study&utm_term=sam+piliero&utm_content=l115 Connect on Instagram: https://www.instagram.com/sampiliero/ Join my team: https://themoonlighters.com/careers/?utm_source=content&utm_medium=youtube&utm_campaign=join+team&utm_term=sam+piliero&utm_content=l115 ------------------------- I’m giving brutally honest advice on facebook ads, showing what really works in facebook ads campaign strategy and what wastes your budget. If you’re looking for a facebook ads tutorial that skips the fluff and dives straight into results-driven methods, this video breaks it all down. Whether you’re just starting out or need a better facebook ads strategy, I’ll show you step-by-step how to setup facebook ads, from targeting to creative testing. I cover how to run facebook ads for real-world businesses, especially if you're focused on ecommerce facebook ads or facebook ads for ecommerce. I also walk through how to create facebook ads that convert, how to use facebook ads effectively, and why so many people fail with fb ads. My tips are especially useful for facebook ads for beginners, but even experienced marketers will get value from my breakdowns on ecomm facebook ads, facebook advertising, facebook marketing, and the role of digital marketing overall.