How to Set Up GA4 E-commerce Tracking (Complete Guide)

Video Description

So you are running your ecommerce store and everything seems to be working well. However, you would like to know how people are interacting with your products or services. This could seem like a mystery but do not worry since there is a way of doing it with the help of Google Analytics 4, Google Tag Manager, and some technical implementation that Julian will show you in this video. So relax and follow along while Julian shows us how to implement ecommerce tracking on your website. Are you a reader more than a video person? Check this out 👉https://measureschool.com/google-analytics-4-ecommerce/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 📚📚 Courses and Resources ⏬⏬ Join our premium membership for exclusive content 🦸♀️🦸♂️ https://measureschool.com/measure-school-pro/ GTM, GA4, and GDS FREE Courses 💸 https://bit.ly/measureschool-courses Need Personalized Help? Contact Us 📞 https://bit.ly/measureschool-services 👍 FOLLOW US 👍 LinkedIn: https://www.linkedin.com/company/measureschool/ Twitter: https://twitter.com/measureschool Instagram: https://www.instagram.com/measure.school/ Facebook: https://www.facebook.com/measureschool OUTLINE 00:00 - Introduction 00:13 - Overview 01:00 - What is an Ecommerce Interaction? 01:53 - What is a Data Layer? 03:36 - How to Deploy the Data Layer on Your Website 07:09 - Sending Data to GA4 10:42 - Purchase Tracking Example 11:33 - More Information